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Exploring Design Trajectories for a Better Future

The Aspen Institute via YouTube

Overview

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Explore how design shapes better trajectories for brands and its role in creating a benevolent future in this 52-minute conversation with global design leaders. Delve into the unexpected journeys from Harvard Graduate School of Design, Rem Koolhaus, PepsiCo, and General Mills, uncovering valuable lessons on connecting with consumers, communities, and the world at large. Gain insights into the transformative power of design and its potential to drive positive change across various industries and societal contexts.

Syllabus

Exploring Design Trajectories for a Better Future

Taught by

The Aspen Institute

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