Do ERP Software Vendors Lie to Sell More Technology?
Eric Kimberling - Digital Transformation via YouTube
Overview
Explore the complex world of ERP software sales and marketing in this insightful 18-minute video. Delve into the tactics used by vendors to promote their products and learn how to navigate through potential misinformation. Discover strategies for critically evaluating software propaganda and making informed decisions about ERP implementations. Gain valuable insights from Eric Kimberling, a digital transformation expert, as he shares his perspective on the industry's sales practices. Equip yourself with the knowledge to differentiate between genuine product benefits and exaggerated claims, ensuring a more successful digital transformation journey for your organization.
Syllabus
Do ERP Software Vendors Lie to Sell More Technology?
Taught by
Eric Kimberling - Digital Transformation