Watch a nearly two-hour Adobe Live session featuring designer and hand lettering artist Casey Moses as she demonstrates the process of creating unique book covers. Learn valuable techniques for lettering in Adobe Fresco and explore composition and layout using InDesign and Photoshop. Follow along as Casey develops a romance novel cover, from initial thumbnails and sketching to refining letterforms and adding weight to downstrokes. Gain insights into client presentations, font usage, and color selection. Discover tips for designing book spines, integrating blurbs, and creating engaging front and back flaps. Explore the influence of BookTok and learn about Casey's inspiration sources. Perfect for aspiring book cover designers and typography enthusiasts looking to enhance their skills in digital illustration and layout design.
Overview
Syllabus
Start
Casey and her work in hand lettering/book cover
Starting the Romance Novel cover
Thumbnails for the lettering
Designing for the blurb/author’s name
Sketching out the letterforms
How many version to present to a client
Refining the lettering sketch
Adding weight to the downstroke in hand lettering
Tips for improving hand lettering
Working in InDesign - guides and design setup
Viewing the trim size
Casey’s font styles and usage
CMYK color picker tip
Back Cover design - integrating blurbs with the design
Book Spine design tips
Book Tok - Book community on TikTok
Adding blurbs to the design - working with type in InDesign
Front flap design - type styling and text wrap
Reading the books you design for
Titling for the back cover
Determining how the titles get distributed
Back flap design and type layout - color changes
Casey’s reference and Fresco illustrations
Casey’s inspiration for book cover designs
Adding sprinkles to the cover
Recap of today’s work and wrap-up
Taught by
Adobe Creative Cloud
