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YouTube

Design Thinking Webinar Series - How to Ideate

Entomological Society of America via YouTube

Overview

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Explore effective ideation techniques in this 52-minute webinar from the Design Thinking series. Learn how to generate innovative solutions using methods like bodystorming, mindmapping, and sketching. Discover strategies to move beyond obvious ideas, leverage team expertise, and uncover unexpected solutions. Delve into various ideation tools, including brainstorming best practices, constraint exercises, reverse brainstorming, round robin, SWOT analysis, and SCAMPER. Gain insights on transforming abstract concepts into actionable ideas and effectively using Post-It notes for brainstorming. Build upon knowledge from the first seminar to address defined problems with creative and diverse solutions.

Syllabus

Design Thinking Webinar Series - Webinar #2 Ideate Stage
The Design Process Part 2: Ideate
What is Ideation?
What is the goal of Ideation?
Warm up
Most Common Ideation Tool: Brainstorming
Best Practices: Brainstorming as a Team
The Challenge of Brainstorming
Brainstorming Tips
Constraints exercise
Exercise 2: Constraints
Ideation Tools Other Than Brainstorming Brainstorming is abstract, we need tools/techniques to turn Brainstorming into Bodystorming
Mind Maps: Map out your ideas
Mind Maps: Example
Beyond Brainstorming: Reverse Brainstorming
Round Robin
Improving a Product Idea: SWOT
Brainstorming Aid: SCAMPER
Post-It Note - Brainstorming Aid

Taught by

Entomological Society of America

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