Could Tourists Save Your Town? - The Visitor Economy's Impact on Rural Communities

Explore the potential of tourism as a catalyst for economic growth in rural communities through this TEDx talk by Josiah Brown, known as the New York Sherpa. Discover how the visitor economy is becoming the primary driver of growth in small towns and learn essential strategies for developing and managing a sustainable tourism industry. Gain insights from Brown's extensive experience traveling across New York State and America, and understand how these approaches can transform rural areas into thriving places to live, work, and play for generations to come. Delve into the generational shift occurring in local economies and acquire valuable knowledge for community residents and leaders looking to harness the power of tourism for their town's prosperity.