Cloud-Native Solutions and Practices for Clickstream Data Analysis

Explore cloud-native solutions and best practices for clickstream data analysis in this 36-minute conference talk presented by AWS experts Zheng Yubin and Liu Yong. Discover how to build a production-grade data pipeline for collecting, storing, and analyzing user data to optimize products and drive business growth. Learn about the importance of data autonomy and cost-effective buried point data analysis systems. Gain insights into Amazon's research and development team's best practices for constructing streaming data analysis systems, including their deep integration with Apache Kafka. Understand the complete process and experience of implementing these solutions in a cloud-native environment, enabling organizations to maintain full control over their valuable data resources while leveraging modern technologies such as big data and machine learning.