Explore Tony Hsieh's ambitious $350 million Downtown Project aimed at revitalizing Las Vegas' downtown area in this 1 hour 57 minute lecture from the Santa Fe Institute. Learn about Hsieh's vision to transform a lifeless urban core into a thriving, vibrant, and connected community using his personal fortune. Discover the successes, challenges, and lessons learned from this extraordinary urban experiment. After the lecture, join Hsieh and SFI Distinguished Professor Geoffrey West for an engaging discussion on the science of cities, described as "cauldrons of innovation, ideas, and wealth creation." Gain insights into urban development, community building, and the potential for cities to drive innovation and economic growth.