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Explore the journey of Sherloq's SQL chatbot development in this 25-minute conference talk by Noy Twerski, Co-founder & CEO. Learn about the three key insights that revolutionized user interaction with data, the importance of prioritizing practical solutions over fancy technology, and the strategic decisions that elevated their assistant from a simple feature to a core operational component. Gain valuable knowledge on creating SQL chatbots that address real-world challenges for both technical and business professionals in the data industry.