Branding as a Strategy for Navigating Economic Challenges

Explore strategies for successful business performance during economic crises and booms in this TEDx talk by Babak Badkoobeh. Learn how understanding customer behavior can help companies navigate challenging economic conditions and maintain growth. Discover the importance of proper planning and implementing period-appropriate strategies to prevent business decline. Gain insights from the founder of Badkoobeh Agency on creative communication strategies that can help brands thrive in various economic climates.