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Explore the art of transforming Ruby code into engaging narratives in this conference talk by Travis Turner, editor-in-chief at Evil Martians. Delve into techniques for creating compelling content, overcoming writer's block, and sharing your Ruby journey effectively. Gain valuable insights from a seasoned writer and editor, including lessons and tips from industry professionals, as well as practical writing steps tailored for Rubyists. Learn how to enhance your storytelling skills, improve reader experience, and find your unique voice as a developer. Benefit from Turner's diverse background in journalism, EdTech, and IT consulting as he shares his wide-ranging perspective on crafting illuminating stories and sharing knowledge within the Ruby community.