Big Data - They Know Everything About You

Explore the world of big data in this 32-minute video from the series "Thinking about Cybersecurity: From Cyber Crime to Cyber Warfare." Delve into the collection and analysis of massive amounts of data used to predict trends by organizations ranging from the Pentagon to Netflix. Examine the clash between privacy and security, and consider whether big data is a clever marketing tool or a harbinger of a surveillance state. Learn about technological advances driving big data, the concept of practical obscurity, and the loss of public anonymity. Investigate the potential of big data in preventing terrorist attacks and its ability to reveal personal activity patterns. Gain insights into this complex topic through real-world examples and thought-provoking discussions presented by cybersecurity expert Paul Rosenzweig.