Using Science to Connect with Your Audience

Explore the art of science communication in this live breakout session from the Aspen Ideas Festival. Learn from AsapSCIENCE creators Greg and Mitch as they share their experiences in engaging diverse audiences and advocating for critical issues like climate change action and diversity. Discover techniques for using scientific concepts to captivate audiences and inspire action in your own field. Delve into topics such as optical illusions, time perception, and the learning process. Gain insights on creating compelling videos, addressing misinformation, and changing opinions. Examine strategies for discussing controversial subjects like climate change denial and vaccine hesitancy. Participate in a Q&A session to enhance your understanding of effective science communication and audience engagement.