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Explore findings from a research project investigating the relationship between multimorbidity, neighborhood characteristics, and individual factors in a 34-minute presentation. Delve into how material neighborhood deprivation and social aspects of neighborhoods independently predict multimorbidity risk, with loneliness as a potential underlying mechanism. Examine the limitations of current geodemographic profiles and discover a novel approach using geo-referenced local media data to create more comprehensive neighborhood profiles. Learn about the development of these profiles based on themes from Edinburgh newspaper text data, capturing previously unmeasured aspects of place such as low-level social disorder. Evaluate the effectiveness of these new profiles in predicting and understanding spatial inequalities in multimorbidity risks. Access accompanying slides for visual support of the presented research findings and methodologies.