Airport, train station, shops, tourism scenic spot, even a square, the surged tourists everywhere indicates we are in an era of the prosperity of global tourism.
What has made these destinations world-famous and built a firm bridge between destinations and tourists? Is it the instigation of a tourism policy, or the effective utilization of the unique tourism resources, or the blooming tourism market demand, or a sustainable tourism planning and implementation in tourism destination? All these questions are answered in our course-tourism policy and planning.
This course will help you to understand the whole process of tourism destination development which includes: tourism resource analysis,tourism demand analysis,tourism products, events and experiences development,tourism spatial planning,plan assessment and evaluation.
These contents will be presented by four world-renowned experts in tourism planning and me. Welcome to our course.