What you'll learn:
- Learn what trademark law is all about
- Apply trademark law to the user's own business
- Search trademarks prior to adoption
- Understand the importance of registration
This course is an overview of trademark law that focuses on the questions asked by most entrepreneurs and small businesses.
The course is structured as an interview with Dana Robinson, professor, attorney and entrepreneur. Dana draws from his business and law experience to deliver practical answers to the most common questions.
By the end of this course, the user should be better equipped to understand what trademark law covers. A user will be in a position to save money on attorneys or online filing services. In addition, for users who eventually hire an attorney, this course helps the user to become conversant enough to understand what the attorney is doing, and manage the attorney interaction with far less confusion.
The course is about 45 minutes total, and is set in the casual environment of a local San Diego gastropub.
