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Udemy

Product Led Growth with Silicon Valley Veteran Dekker

via Udemy

Overview

Startup Marketing | App Marketing | SaaS Marketing | Product Management | Growth Hacking | IT Startup | Tech Startups

What you'll learn:
  • Product-Led Growth: Drive viral product success
  • Product Marketing: Optimize product-centered marketing strategies
  • Product Management: Master effective product management
  • Growth Hacking: Rapidly scale with innovative tactics
  • Digital Marketing: Boost visibility with digital strategies
  • Email Marketing: Craft emails that engage
  • Lead Nurturing: Build and maintain customer relationships
  • Lead Generation: Attract and convert leads efficiently

Make your product go viral and generate boatloads of money with the hottest Silicon Valley trend: product-led growth!

Learn from a Silicon Valley veteran with 11 years experience in marketing for companies of all sizes including: Series A-D startups, bootstrapped startups, a Google accelerator startup, a Google venture-backed SaaS, Sony PlayStation, and more!

Content includes case studies, actionable advice, gamification tips, growth tactics, marketing psychology, startup marketing, quizzes, real examples from my work history (including successful ads and campaigns) and much much more.

Learn how to:

  • Write emails to onboard new users

  • Generate viral word-of-mouth for your product or startup

  • Gamify your UX

  • Optimize your conversion metrics

  • Re-design your product marketing to be product-led

  • Fix holes in your marketing funnel

  • Switch from a sales-led to product-led funnel

  • Build habit formation

  • Persuade people to try, buy, and keep using your product

  • Apply marketing psychology

  • Widen your top-of-funnel

  • Market like a Silicon Valley guru [growth hacking]

  • Explode your app's install rate

  • Get people talking about your product or startup

  • Generate revenue faster

  • Apply best practices in product-led growth

This course is for: marketers, entrepreneurs, general managers, product managers, and others wanting to apply product-led growth to their business, B2B marketers and B2C marketers.

Let's start getting you more users!


Topics:

  • SaaS

  • SaaS Marketing

  • Software Marketing

  • App Marketing

  • Growth Marketing Product

  • Mobile App Marketing

  • Apps Marketing

  • App Promotion

  • Tech Marketing

  • Technology Marketing

  • Tech Startups

  • Product Growth

  • B2B Marketing

  • B2B Growth

  • B2C Marketing

  • Startup Marketing

  • Gamification

  • Product Management

  • Product Owner

  • Growth Hacking

  • Growth Marketing

  • Growth Mindset

  • Product Marketing

  • Product Marketing Manager

  • Product Marketing Strategy

  • Digital Product Marketing

  • Marketing Your Product

  • Digital Marketing

  • Marketing Strategy

Taught by

Dekker Fraser, MBA

Reviews

4.4 rating at Udemy based on 204 ratings

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