What you'll learn:
- Landscape, square or portrait video, which one is right for you?
- Grab your audience's attention using the headline, top shot and story
- Where's the story? - the importance of storytelling
- What equipment do you need to achieve great light, audio and stabilisation?
- Learn the basics of editing on your mobile with KineMaster
- Turn your device into an autocue, and look natural when reading it
- How to be authentic and confident on camera
- Subtitles, why they are important and how to add them
Anna Brees worked as a reporter and presenter for the BBC and ITV for ten years. In this first module she covers EVERYTHING you need to know to start creating professional quality video on your mobile device.
Anna will guide you through the whole process - from filming, editing, presenting and then finally broadcasting to your chosen social media platform.
Anna will invite you to a closed Facebook group, where you can post your video for feedback and support following the course, with the opportunity for it to be shared to my 300k followers!
This course will give your video the professional lift to make it stand out.
Landscape, Square or Portrait Is your video for a new audience on the grazing news feed? This is where approx. 83% of content is watched with the sound off. So your best format might be square, short-form video with subtitles. If it is for an already engaged audience for example on YouTube or Vimeo, an online course or for your website – landscape and long form is a better format.
Headline, top shot and story The three essentials to get people watching your content. The headline (also called the text introduction), the very first shot (thumbnail) and the story - hook them in and keep them watching.
Where is the Story? How to tell a story from beginning to end and keep your audience watching.
Sound Good quality audio is essential, we look at how you can achieve it with or without a microphone
Lighting & Stabilisation How to use natural light indoors and outdoors, and ways of keeping your shots steady with and without equipment such as selfie sticks and tripods.
Three shot sequence We look at the three types of shots you need, (wide, mid and close ups)along with looking out for those magic moments, if they capture your eye, they will capture your audience’s too.
Editing KineMaster The basics of the editing app KineMaster, trimming and moving shots, adding voice over and layering.
Subtitles &Autocue The quickest way to add subtitles to your video at speed and on location via your mobile. We learn how to be authentic when we present and to do it with confidence and energy.
Live Broadcasting How to make it engaging - working on your location and having interviewees lined up.
Pick a format Which one suits you best?A piece to camera with layers, the As-live, news package or square story-telling video.
