What you'll learn:
- You will learn how to write the best copy for any part of a business or marketing campaign
- Write better headlines that catch more attention
- Write better copy for website landing pages
- Write better promotional emails and product announcements
- Write better social media posts that get more engagement
- Write copy for audio visual content such as YouTube videos, commercials, and viral campaigns
- Craft a complete campaign roll out strategy
- Build a portfolio and get clients as a copywriter
- Create a brand voice and style that works to sell
- Understand your market and competition to better write copy
- Know the difference between B2B and B2C marketing
- Come away with a complete understanding of modern copywriting
Do you want to learn copywriting so you can better grow a business, make more sales, and engage with customers?
Whether you have your own business, work for another business, or want to get a job as a copywriter, this course will cover everything you need to know to master copywriting in the modern world.
What sets this copywriting course apart?
Not only will you learn modern best practices of a copywriter, you will also learn how to put together a complete marketing campaign for any type of business, brand or product launch.
By the end of this course you'll know how to write better copy for emails, social media posts, marketing campaigns, video content, web pages, and more.
Enroll today and get instant access to:
5 hours of premium video content
Downloadable copywriting activity workbook
Downloadable course slides with all our tips & best practices
Fun practice activities
Copywriting templates
Premium instructor support
Lifetime access to course updates
With this copywriting course, you will learn how to:
Structure an effective marketing campaign
Create a brand's voice and style
Analyze the market and competition
Write Business to Consumer (B2C) and Business to Business (B2B) marketing content
Write great headlines that instantly capture attention
Write better webcopy for landing pages with effective calls to action
Write promotional emails and product announcements
Write better social media posts that create more engagement with your followers
Write for audio visual content such as YouTube videos and viral posts
Get clients and land a job as a copywriter
and so much more!
Who is this course for?
This copywriting course is for anyone looking to start a new campaign from scratch for their personal business, brand or start up. This course is great for beginners who want to learn the ins and outs of copywriting and get their start in the profession, and marketing professionals looking to sharpen their skills.
Everyone who takes this course will come away with the knowledge and skills to write the best copy for any part of any campaign, and how to start landing projects and building your professional portfolio. You will also come away with a comprehensive strategy and effective copy, that can be utilized across all platforms for your own personal campaign.
Who are your instructors?
This copywriting course is led by two instructors: Brian Birmingham, a professional copywriter who currently works in the film, television and gaming industry writing ad content, special shoot scripts, print copy and more; and Phil Ebiner, a video producer and online content creator who has sold products to millions of people around the world.
If you want to quickly and easily learn copywriting, this is the course for you.
Cheers,
Phil Ebiner & Brian Birmingham
