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FutureLearn

The Freelance Bible: How to Be a Freelancer in Any Industry

Mission Accomplished via FutureLearn

Overview

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Successfully step into the role of a freelancer

The world of work has changed, and freelancers are becoming an increasingly significant part of the workforce. Freelancers provide talent, expertise, and additional support for busy periods without increasing overheads. Because of this, there are more freelance opportunities than ever before.

On this five-week course, you’ll learn how to flourish as a freelancer and thrive in a modern work environment.

Based on the bestselling book from Alison Grade and published by Penguin Random House, you’ll develop the skills to find your freelance identity, win customers, and deliver outstanding work.

Develop the skills you need to master freelancing

Freelancing has its own set of skills that can be taught and learned. In many ways, it is akin to running a small business, and this course will provide you with the tools to excel as a freelancer.

You’ll learn vital freelancing skills such as the importance of research, finding a work-life balance, and being self-disciplined – all of which will help you develop an effective freelance psyche.

Learn what it takes to become self-employed and win customers

You’ll gain essential knowledge to help you in your journey to becoming self-employed.

Learning how to value yourself and articulate your vision, you’ll also explore ways to leverage your network and win customers.

Deliver your first piece of freelance work with confidence

As you source customers, you’ll learn tips to help you prepare and manage your workload as it increases. You’ll also learn essential skills to help you manage your finances as your career develops.

By the end of the course, you’ll have the knowledge, skills, and confidence to become a successful freelancer.

This course is designed for anyone interested in turning their talent or skill into an independent livelihood.

You may be already working as a freelancer and wanting to improve, have found yourself freelancing as a necessity, or need to be a freelancer in order to do the work you love. This course will help remove the unsettling feeling of going freelance and help you on your way to pursuing this liberating career choice.

Syllabus

  • It all starts with research
    • Introduction
    • Research and analysis
    • Identifying your customers
    • Networking
    • Wrap up
  • Freelancing - it's all about you
    • The benefits of freelancing
    • Freelance mindset and boundaries
    • Your freelance skills and brand values
    • Wrap up
  • Valuing yourself and pricing your services
    • Introduction
    • Cost of living and business expenses
    • Charging for your services
    • Wrap up
  • How will you market yourself?
    • Introduction
    • Marketing your freelance business
    • Promoting your business
    • Wrap up
  • Winning customers, and completing the work
    • Before winning a new client
    • After winning a customer
    • Delivering work and closing a project
    • Wrap up

Taught by

Astrid deRidder

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