Since tourism studies consist of a variety of themes contributed by different disciplines like history, sociology, anthropology ,economics, management, marketing, Geography, environmental sciences, agriculture etc. It is logical to accept contributions from each and every disciplines and our attempt is to synthesise all within the ambit of tourism studies. The present course provides you with an understanding of the tourists and hosts in the beginning and switch over to a discussion on the role of the guides and escorts in tourism industry. This is followed by two different kinds of case studies, like, products and operations and promotional skills. At the end TS-2 course has included a few experiences of professional bodies involved directly or indirectly with tourism industry for long.
TS-2: Tourism Development Products, Operations And Case Studies
Overview
Syllabus
TS-2:- Tourism Development Products, Operations and Case Studies
WEEK 1
Block-1:- Understanding Tourists and Hosts
Unit:-1 Profiling Foreign Tourists
Unit:-2 Domestic Tourists: Profile
WEEK 2
Unit:-3 Guest- Host Relationship
Unit:-4 Sociology, Anthropology and Tourism
WEEK 3
Block-2:- Guides and Escorts
Unit:-5 Discovering a town: Guide and the city tour
Unit:-6 Describing a monument: The Taj Mahal
WEEK 4
Unit:-7 The Mountain Guide: Sherpa
Unit:-8 Journey Through a Museum
Unit:-9 Visiting National Park: A Guide’s Perception
WEEK 5
Block-3:- Tourist Sites: Products and Operations-1
Unit:-10 Dance and music: The Khajuraho festival
WEEK 6
Unit:-11 The Business City: Bombay
Unit:-12 Cuisines, Customs, Festivals and Fairs
WEEK 7
Block-4:- Tourist Sites: Products and Operations-2
Unit:-13 Adventure and Sports
Unit:-14 Beach and island resorts: Kovalam and Lakshadweep
WEEK 8
Unit:-15 Hill Station of India
Unit:-16 Wildlife: Jim Corbett and Gir National Parks
WEEK 9
Block-5:- Tourism Sites: Products and Operations-3
Unit:-17 Pilgrimage
Unit:- 18 Festivals
WEEK 10
Unit:-19 Ethnic Tourism
Unit:-20 Crafts and Folk Art
WEEK 11
Block - 6:- Promotional Skills Case Studies-1
Unit:- 21 Festivals of India: A cultural construction abroad
Unit:- 22 India fest
Unit:-23 Kalinga-Bali Yatra
WEEK 12
Unit:- 24 Palace on wheels
Block:-7 Promotional Skills: Case Studies-2
Unit:- 25 PATA: A study of travel Mart
WEEK 13
Unit:-26 Marketing overseas: Govt. of India
WEEK 14
Unit:-27 State Government Tourism Promotional Plans: A Case study of Maharashtra
WEEK 15
Block:-8 Learning From Others
Unit: - 28 SITA
Unit: - 29 Air- India
WEEK 16
Unit: - 30 Highway Services: Haryana Tourism
Unit: - 31 The Heritage Hotels
Taught by
Dr. Arvind K Dubey & Dr. Paramita Suklabaidya
