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Skillshare

Romanticize Your Business: Video Content Creation with Canva

via Skillshare

Overview

There’s no denying that video content creation has become a powerful marketing tool for entrepreneurs, small business owners and freelancers to grow their audience, market their services, and ultimately get booked out. Throughout this class, we will embark on a creative journey together to explore the art and science of creating engaging videos to showcase your work & business. I believe that every moment, as simple or mundane as it may seem in your workday, can become an important part of your brand story. Whether you're hoping to create video content for Instagram, Tiktok, or YouTube, let's document and share these moments by using just an iPhone and the Canva video editor. 

Download your Optional Class Resource: Romanticize Your Business Notion Planner Here

A Notion template ready to help you plan and script your video.

What will we explore?

  1. Romanticize your Business by embracing & documenting small moments with just your iPhone
  2. Set a strategic business goal for your video content - no more wasting time!
  3. How to define your audience, write a script and shot list
  4. Tips to incorporate music, voiceovers and visuals to evoke emotion
  5. Learn my quick and simple video editing process using the Canva Video editor

This class is perfect for you if…

  • You are a Designer, Copywriter, Coach, consultant or any other service-based entrepreneur
  • You’re ready to start creating engaging video content as part of your marketing strategy
  • You’re excited to share more about yourself and your business to attract your ideal clients
  • You want to seek the beauty in those simple and mundane moments in your business
  • You want to learn how to film with your iPhone and edit with the Canva Video Editor
  • For any skill level!

Syllabus

  • Introduction
  • Class Project
  • Plan Your Video
  • Scripting & Shot Lists
  • Shoot with Your iPhone
  • Record a Voiceover
  • Screen Record with Talking Bubble
  • Set up your Canva Video Project
  • Trimming & Splitting Footage
  • B-Roll & Images
  • Video Effects & Adjustments
  • Video Transitions
  • Music & Sound Effects
  • Edit Trending Instagram Music in Canva
  • Text, Elements & Animations
  • Video Background Remover
  • Export Your Video
  • Captions for Social Videos
  • Putting It All Together: My Video Editing Process
  • Final thoughts

Taught by

Cheryl Chan

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