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Skillshare

Artists’ Guide to Printify Print on Demand using Etsy or Shopify Store

via Skillshare

Overview

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In this class you’ll learn how to add a Print-on-Demand revenue stream by connecting Printify to your Etsy store or Shopify website.

Hi!  I’m Kari, an artist, designer and teacher. I spent over 22 years growing and managing my own traditional product-based online e-commerce business until I closed that business in 2021 to follow my life-long dreams of being an artist.  My goal was to begin building a new business that would enable me to keep creativity front and center and allow me to grow as an artist and grow my art brand.

Although it does require work and commitment, Print-on-Demand really is the easiest way to get your art out into the world and into the hands of customers and collectors who are excited to connect with you and your art!

If you’re looking to start building a new income stream for your art business, Print-on-Demand offers some great opportunities to get started.

For me, after spending over 20 years managing the expense and overhead of a traditional product-based e-commerce business, I had some requirements for my new art business:

  1. Require a minimum investment - especially as I feel I am still testing what designs are most attractive to my potential customers and collectors
  2. Be able to grow the business without adding a lot of time and bunch of new expenses (like warehouse space, cost of inventory, shipping staff)

Starting a Print on Demand business enables you to focus on your art-making while selling your designs on best-selling products and without adding more stress and a bunch of manufacturing overhead.

CLASS OVERVIEW:

  • First we will quickly go over how Print-on-Demand fulfillment works, its advantages and disadvantages and I’ll share with you why I chose to use Printify as my first POD partner. 
  • Then we’ll go step by step through opening your Printify account and getting your account settings right. 
  • We will talk about what type of art works best for different print on demand products and how to prepare your art so that you get the best results without any unwanted surprises. 
  • We will go step by step through creating 4 of the most popular Printify print-on-demand products including t-shirts, mugs, kitchen towels and stickers. 
  • You will learn about the importance of mockups, how to go beyond the basic stock Printify mockups, and I’ll show you how to add your art in a believable way so that your designs will really stand out from the crowd and get noticed! 
  • Once you have your products designed and your beautiful product mockups ready, we will connect your Printify POD account and publish your products to either your Shopify website or your Etsy store.

BY THE END OF THIS CLASS you’ll know not only HOW print on demand fulfillment works and how to best prepare your art BUT ALSO how to open a Printify account and connect it to your Shopify or Etsy store.

My goal is to enable you to get your beautiful art onto products and out into the world without stressing over the technical aspects or investing a ton of time and money.

All I recommend to have with you as you watch this class is a notebook and something to write with so you can capture the steps you’ll be taking to start your Print on Demand journey!

I look forward to seeing you in class – and especially seeing what new Print on Demand products YOU create to show off your art! 

All the best,

Kari

Syllabus

  • Get Started with Printify Print on Demand
  • Printify Print on Demand Basics
  • Open Your Printify Account
  • Connect Printify to Etsy or Shopify Store
  • Manage Your Printify Account Settings
  • Artwork Guidelines for Print on Demand
  • Prepare a T-Shirt Design in Canva
  • Source Great Mockups on Etsy
  • Add Your Art to the Mockups
  • Download Finished Mockups from Canva
  • Design a T-Shirt in Printify
  • Design a Mug in Printify
  • Design a Kitchen Tea Towel in Printify
  • Design a Sticker in Printify
  • Publish Printify Products to Etsy Store
  • Publish Printify Products to Shopify Store
  • Bonus: Printify Premium - Is it worth it?
  • Final Thoughts

Taught by

Kari Barnes

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