Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Santa Barbara City College

Consumer Selling Strategies

Santa Barbara City College via California Community Colleges System

Overview

Study of the principles of sales and customer service. Examines how the differences between buyers and sellers impact sales, purchasing and service decisions. Also briefly reviews the use of marketing research methods.Hours: 54 (54 lecture)Transfer Information: CSU TransferableSBCC General Education: NoneGrading Options: Pass/No Pass or Standard Letter

Reviews

Start your review of Consumer Selling Strategies

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.