Develop essential product management skills to launch successful products in today's competitive market. This comprehensive program covers the entire product lifecycle, from ideation to launch and beyond, teaching you market research, product strategy, roadmap creation, and development management. Through hands-on projects and real-world scenarios, you will gain practical experience and apply concepts directly to simulated product launches. You will be equipped with skills in market analysis, agile methodologies, user experience design, and data-driven decision-making, preparing you for roles in product management. This program is ideal for aspiring product managers and professionals looking to transition into product-focused roles.
Overview
Syllabus
- Welcome to the Nanodegree Program!
- Welcome to Udacity! We're excited to share more about your Nanodegree program and start this journey with you!
- Product Strategy for Product Managers
- The most effective products start with a comprehensive market-based, insight-driven strategy. Understand the role that product managers play during product development, with a focus on activities that happen early in the product development cycle. Learn how to identify the right problems to solve through market research, target user definition, and market sizing. Create a compelling vision and strategy that will set up the team to solve those problems. Understand how to communicate effectively to get people excited and bought into your ideas.
- Product Design
- Once the problem has been defined and a market opportunity has been identified, it is important to create a solution that is desirable by its users. Bring an idea through concept, design, and user validation, as well as creating a spec to hand-off to engineering for development. Use design thinking methodologies to diverge in order to explore ideas, and then ultimately focus in and converge on a single idea. Map out the full concept through the creation of a prototype that can be used to validate that you’re solving a problem for real users.
- Product Development
- The development phase is where ideas transform into tangible products.. Learn how to manage the lifecycle of a code change effectively, create detailed test plans to validate product functionality, and gather early feedback to inform iterative improvements. Develop strategies for prioritizing issues to maximize development efficiency and effectiveness. Additionally, you will gain insights into conducting go/no go launch meetings, enabling you to make informed decisions about product readiness.
- Product Launch
- Once a need has been defined, and a product has been designed and developed, it is time to bring that product to the market. Learn all about the launch process and the important partners a Product Manager will need to work with during this phase. Create a plan, identify the launch risks and figure out how to minimize their impact on your launch. Collaborate with Marketing stakeholders to determine how to target your customers and develop a compelling message to increase engagement in your product. Work with Sales, Customer Support, and the other teams to prepare them to interface with your customers as
the product is launched. Execute the launch and use feedback from your customers to determine the next steps for your product. - Congratulations!
- Congratulations on finishing your program!
Taught by
Anastasia Root, Alex King and Yuva Murugan
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Reviews
5.0 rating, based on 10 Class Central reviews
4.7 rating at Udacity based on 623 ratings
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Wow! Too much rich content. The PM nanodegree program is one of the best online lessons I have taken. You're exposed to the world of product management right from the beginning and gradually progress through with practical examples. Even though the course content is fantastic, it will take time to assimilate most of the concepts taught. However, after each lesson, I love the projects that come up because they allow me to research, think creatively, and develop real-world solutions.
Overall I would say this is an excellent program for everyone who wants to start a career as a product manager. -
I am super excited about the program. I enjoy the way the topics are broken into segments so it is not too boring. I cant wait to apply all that have learned in my daily work
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The best have ever found, there project review is awesome. The slack community is superb. The career track is great.
I love Udacity -
The course was well crafted and the projects were designed to make you apply every bit of information you learned from the class content. Concepts were well taught and your application measured against proper metrics
It was great learning experience. I enjoyed every bit of the task and the review recommendations were spot on and apt -
It is going well and has actually exceeded expectations. The exercises are super helpful in applying and retaining knowledge. However, the requirements for the tasks could be explained more explicitly (perhaps with a short video by Alex).
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All i can say so far is that the value i am getting from udacity is more than my expectation, the hands on project and industry experience is just wow. thank you Udacity
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The only course that forced me to work hands-on. Thanks to that I remember all the concepts. Amazing experience.
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It was a thought first project that required dedication, time, and a lot of concentration to deep dive into the case. I like that we could have different projects to choose from. The review process was really fast and precise, with some learnings and takeaways to continue this path.
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The Product Management course is complete and guides you through the entire process of developing a product end to end. I had all the support I needed, and I highly recommend Udacity.
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I am learning a lot from this program and really love it. It has helped me understand the basics of pitching a product!
