In this lab you will use a newly available ecommerce dataset to run some typical queries that businesses would want to know about their customers’ purchasing habits.
Predict Visitor Purchases with a Classification Model in BigQuery ML
Google via Google Cloud Skills Boost
Overview
Syllabus
- GSP229
- Overview
- Set up
- Task 1. Explore ecommerce data
- Task 2. Identify an objective
- Task 3. Select features and create your training dataset
- Task 4. Create a BigQuery dataset to store models
- Task 5. Select a BigQuery ML model type and specify options
- Task 6. Evaluate classification model performance
- Task 7. Improve model performance with Feature Engineering
- Task 8. Predict which new visitors will come back and purchase
- Task 9. Analyze results and additional information
- Task 10. Test your knowledge
- Congratulations!
Tags
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