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Trailhead

Get to Know Marketing Cloud

Salesforce via Trailhead

Overview

Craft 1-to-1 consumer experiences across email, mobile, social, advertising, and the web with Marketing Cloud.
  • Explore our powerful suite of products and start building your digital marketing strategy.
  • Connect with the right person, the right way, at the right time with Marketing Cloud.
  • Build an effective digital marketing team with the right mix of skills.
  • Discover tools to help you succeed with Marketing Cloud.
  • Explore and assign user roles and permissions in Marketing Cloud.
  • Review the Marketing Cloud release schedule and prepare for releases.

Syllabus

  • Marketing Cloud Basics
    • Get Started with Marketing Cloud
    • Learn About Marketing Cloud and the Customer Success Platform
    • Get the Most Out of Marketing Cloud
  • Marketing Cloud Products
    • Learn About Messaging and Automation Products
    • Explore Data and Advertising Products
    • Learn About Marketing Cloud’s Social Media Management Product
    • Discover Measurement and Analytics Solutions
    • Learn How Marketing Cloud Products Work Together
  • Roles and Responsibilities for Marketing Teams
    • Build a Marketing Team
    • Define Roles and Responsibilities
    • Grow Your Team
  • Marketing Cloud Resources
    • Navigate Marketing Cloud Resources
    • Use Salesforce Help
    • Connect with the Trailblazer Community
    • Get Support from Salesforce
  • Marketing Cloud Roles and Permissions: Quick Look
    • Assign Marketing Cloud Roles and Permissions
  • Marketing Cloud Release Readiness
    • Get to Know the Release Schedule
    • Review the Release Lifecycle
    • Prepare for a Release

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