Advisory: GDS 035 and GDS 061. This is a course for graphic designers on the study and demonstration of letterforms and typography. Practical design projects examine the interaction of form and message, with emphasis on fundamental theory, i.e., elements, principles, and attributes of typographical design. Students may create work for inclusion in a portfolio. This course requires both non-digital attention to hands-on craftsmanship and basic knowledge of Adobe Creative Cloud software.