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LinkedIn Learning

Writing White Papers

via LinkedIn Learning

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Overview

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Learn how to structure and write a clear, engaging white paper that educates readers about a concept, initiative, or product.

Syllabus

Introduction
  • White papers: What, why, and how
1. Exploring White Papers
  • What is a white paper?
  • How white papers are used
  • Examples of white papers
2. Matching Format to Audience
  • How long should a white paper be?
  • Matters of style
  • Structural elements of a white paper
3. Creating a White Paper
  • Developing your white paper's core
  • Incorporating outside materials
  • Polishing the draft
  • Managing the review process
Conclusion
  • References for next-level writing

Taught by

Tom Geller

Reviews

4.6 rating at LinkedIn Learning based on 821 ratings

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