Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Video Production: Promotional Videos

via LinkedIn Learning

Go to class Write review

Overview

Discover logistical, business, and storytelling aspects of shooting video for hire and learn how to make your clients happy.

Syllabus

Introduction

Welcome

1. Solving the Client's Problems

Overview of the workflow
Meeting with your client
Crafting the proposal
Five things to clarify with your subject
Creating a statement of work

2. Pre-Production

Cameras
Lenses
Audio equipment
Grip and lighting equipment
Other specialty gear
Scheduling, crew, and logistics
Creating a shot list

3. Production

Location scouting and walkthrough
Preparing for interviews
Conducting interviews
Shooting B-roll

4. Post-Production

Working with an editor
Adding graphics and text
Adding visual FX
Incorporating music into your project
Getting client approval

Conclusion

Next steps

Bonus

Finished promotional video

Taught by

Anthony Q. Artis

Reviews

4.8 rating at LinkedIn Learning based on 79 ratings

Start your review of Video Production: Promotional Videos