Sales Gamification

Introduction

• Gamifying your sales process

1. What Is Gamification of Sales?

• Defining sales gamification and games
• Recognizing gamification types

2. Benefits of Gamifying Sales

• Increasing motivation
• Increasing knowledge
• Driving desired sales behavior
• Increasing visibility into performance
• Accelerating adoption of sales software

3. How to Implement Gamification of Sales

• Framing a sales-related business outcome
• Starting simple
• Using points, badges, and leaderboards
• Creating triggers and alerts

4. How to Implement Gamification of Sales

• Gamification case study 1
• Gamification case study 2
• Gamification case study 3

5. Measuring the Success of Gamifying Sales

• Focusing on business outcomes
• Choosing the right metrics
• Using analytics to monitor performance

6. Mistakes to Avoid When Implementing Sales Gamification

• Not thinking strategically
• Focusing too much focus on rewards
• Not focusing on specific behaviors
• Not obtaining buy-in
• Misaligning gaming elements

Conclusion

• Next steps