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LinkedIn Learning

Making Video 1: Sell Something

via LinkedIn Learning

Overview

Make a short video to sell a product—with little more than a smartphone. This project-based course is for non-video people who need a quick introduction to video production.

Syllabus

Introduction
  • Welcome
  • Using the exercise files
1. Video Fundamentals
  • The video-making process
  • Important video terms and concepts
  • Important audio terms and concepts
  • An introduction to mobile filmmaking equipment
  • An introduction to the Filmic Pro app
2. Pre-Production
  • Understanding the idea, goals, and audience
  • Talking about selling
  • Structuring the video
  • Writing the script and making the shot list
  • Scheduling the shoot and nailing down logistics
3. Production
  • Behind the scenes 1: Equipment
  • Behind the scenes 2: Location
  • Behind the scenes 3: Shooting the recorded script delivery
  • Behind the scenes 4: Shooting B-roll and gathering assets
4. Post-Production
  • An intro to editing in HitFilm Express: Part 1
  • An intro to editing in HitFilm Express: Part 2
  • An intro to editing in HitFilm Express: Part 3
  • Organizing the assets
  • Laying the foundation
  • Adding the visuals
  • Adding music, text, and more
Conclusion
  • Lalita's finished video
  • Next steps

Taught by

Ashley Kennedy

Reviews

4.8 rating at LinkedIn Learning based on 61 ratings

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