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Ecommerce with Facebook and Instagram

via LinkedIn Learning

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Overview

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Learn how to leverage both Facebook and Instagram to boost ecommerce business.

Syllabus

Introduction

Getting started using Facebook and Instagram for ecommerce

1. Facebook Ads for Ecommerce

Leverage Facebook Ads for ecommerce
Explore the Facebook Ads Manager for ecommerce
Upload and optimize catalogs in Facebook Ads Manager
Create an effective ecommerce ad for Facebook

2. Instagram Shopping for Ecommerce

Navigate Instagram shopping for ecommerce
Create your Facebook page and Instagram business account
Upload your product catalog to Instagram
Post new products to Instagram

3. Facebook Shops for Ecommerce

Get to know Facebook Shops
Setting up your Facebook Shops account
Manage your Facebook shop
Sync your Facebook shop to your website

4. Facebook Marketplace for Ecommerce

Navigate Facebook Marketplace for ecommerce
Create a Facebook Marketplace account
Optimize your Facebook Marketplace listing
Creating your own Facebook Group

Conclusion

Launch and manage Facebook and Instagram ecommerce

Taught by

Sam Dey

Reviews

4.7 rating at LinkedIn Learning based on 441 ratings

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