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Creating Your Personal Brand

via LinkedIn Learning

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Overview

Learn how to create the brand of you. Craft a personal brand that puts you in control of your career and attracts opportunities.

Syllabus

Introduction

What is personal branding?

1. Personal Branding

Creating your personal brand
Creating career opportunities
Building influence

2. Creating Your Brand

Defining your current brand
Creating your desired brand
Identifying your target audience

3. Marketing and Positioning Your Brand

Creating a personal marketing strategy
Networking your personal brand
Managing your online reputation
Conveying your personal brand authentically
Creating a perfect elevator pitch

Conclusion

Start today to take control of your brand

Taught by

Lida Citroën

Reviews

4.7 rating at LinkedIn Learning based on 7564 ratings

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