In the Establish Clients for Life with Sellers course, you will gain insight into a real estate agent’s comprehensive approach to working with sellers. This includes generating seller leads, mastering the art of conducting a listing consultation, navigating the listing selling process, and nurturing client relationships beyond the transaction’s conclusion.
By the end of this course, you'll be able to explain how real estate agents:
1. Execute the process of listing and selling a home.
2. Find seller leads and convert the leads to appointments.
3. Conduct listing consultations that end with a signed listing agreement.
4. Market homes to get them sold.
5. Make, receive, present, and negotiate offers for listings.
6. Manage the post-closing process.
Overview
Syllabus
- Working with Sellers
- Welcome to Working with Sellers, the first module of Establish Clients for Life with Sellers. This module will educate you on how to position yourself as a trusted expert for potential sellers and the places where you can find seller leads. You will also learn how to create an unbeatable seller-client experience that continues to grow your database over time.
- Listing Consultations
- Welcome to Listing Consultations, the second module of Establish Clients for Life with Sellers. This module will educate you on how real estate agents conduct appointments with sellers known as Listing Consultations.
- Getting a Listing Sold
- Welcome to Getting a Listing Sold, the third module of Establish Clients for Life with Sellers. This module will educate you on how to extend the client experience after the listing agreement has been signed. You will learn how to exceed your client's expectations during the listing process. You will also learn how to market a listing to get the listing sold in a way that continues to increase the leads in your database.
- Receive Offers and Negotiate on Behalf of Sellers
- Welcome to Receive Offers and Negotiate on Behalf of Sellers, the fourth module of Establish Clients for Life with Sellers. This module will walk you through the offers process when working with sellers. You will learn how to interpret offers and communicate the details of the offers with your potential sellers. You will also learn about how to negotiate on behalf of your sellers to get them the best deal possible.
- Seller Transactions from Contract to Close
- Welcome to Seller Transactions from Contract to Close, the fifth module of Establish Clients for Life with Sellers. This module will educate you on your responsibilities as a listing agent from the contract until when sellers have officially sold their home, and beyond. You will learn strategies for protecting seller transactions to ensure that deals do not fall through at the signing table.
- Maintaining Relationships with Sellers
- Welcome to Maintaining Relationships with Sellers, the sixth module of Establish Clients for Life with Sellers. This module will educate you on different ways you can maintain relationships post-closing in ways that come from value and continue to grow your database. You will also learn about the various post-close administrative tasks that help set your business up for success for future and new transactions.
- Summary and Wrap-Up- Establish Clients for Life with Sellers
- Please watch and read the review materials for Establish Clients for Life with Sellers before beginning the Peer Review Project.
Taught by
Molly de Mattos and Julia Lashay
