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Domestika

Colorful Retail Space Design

via Domestika

Overview

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Learn to analyze a brand’s DNA and translate it into a unique store design concept that balances innovative shapes and materials to improve the customer experience
  • Introduction
  • Retail Design
  • Creating a Store Design Concept
  • Project Presentation
  • Final project
Through clever design and attention to detail, a retail store can be transformed from a lifeless space into a memorable experience for shoppers. Retail designer and 3D artist Anna Broeng specializes in designing impressive spaces for digital exhibitions, fashion brands, and more. She has collaborated with Simone Noa, Tekla, and Alex Proba, and had her work featured in Elle Decoration.

In this online course, she teaches you how to analyze a brand and translate its DNA into a store design concept. Learn to ideate and visualize a small shop in 2D and 3D from start to finish using a combination of digital tools. Create dreamy and inspiring environments for an extraordinary customer experience.

Syllabus

  • About Me
  • Influences
  • What Is Retail Design?
  • Colour Psychology for Retail Spaces 1
  • Colour Psychology for Retail Spaces 2
  • Customer Experiences
  • The Brand DNA 1
  • The Brand DNA 2
  • Research and Inspiration for Your Project
  • Mood Boards and Materials
  • Spatial Planning
  • Final Visualisations 1
  • Final Visualisations 2
  • Presenting Your Projects to Clients
  • Tips I Wish I Had Known
  • Colorful Retail Space Design

Taught by

Anna Broeng

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