Personal Online Branding: HyperThinking Mindset

Define and build your online presence by creating a strategic content plan to reach your target audience

• Introduction
• Laying a Foundation for Your Personal Brand
• Making It Happen
• Putting Everything into Action
• Final project

The growth of the internet and the digital world has revolutionized how brands communicate with their audience. Building a successful personal online brand relies almost entirely on your content strategy and visual identity. Over the last two decades, digital strategist Philip Weiss has worked with clients like Pfizer, Coca-cola, and the European Commission to develop a strong online presence with his HyperThinking methodology.

In this course, learn how to shift your thought process to a HyperThinking mindset and boost your online presence. See the larger picture of the digital world and establish a sustainable, long-term strategy to create compelling content that expands your reach.