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edX

Data Analytics: A Fast-Track Guide to Becoming Data-Led

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Overview

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Harness the power of data, and understand just how much being data-led can transform you and your business.

This online, fast-track course provides essential data literacy skills. It’s the lens you need to bring data-led decision-making into focus.

‍Learn what data analytics is, identify the different types (descriptive, diagnostic, predictive, and prescriptive), and understand the business case for implementing it in your organization. Realize what it means to be data-led and gain essential data literacy skills to drive your decision-making through data analysis.

Learn from data

Identify key components of the data analytics ecosystem and understand how data connects - well, everything.

Plan with data

Effectively diagnose the pits and peaks of your workflows, and how to optimize them through data.

Thrive through data
Come away equipped with a step-by-step process of how to create and apply a data-driven business strategy.

Syllabus

Introduction to Data Analytics

  • An introduction to the course and to the industry experts behind the learning.

What is Data Analytics?

  • Learn what data analytics is and the benefits that it can bring to an organization.
  • Identify the key components of the data analytics ecosystem including the different types of data analytics: descriptive, diagnostic, predictive, and prescriptive.

Transform with Data Analytics

  • Identify the vital role that data analytics plays in digital transformation.
  • Discover how data can be used to optimize processes to gain competitive advantage.
  • Learn how to develop and implement a data analytics strategy for your organization.

Starting the Data Analytics Journey

  • Learn how diagnostic analytics identifies trends and patterns, helping to optimize processes and identify areas for improvement.
  • Discover the role of Business Intelligence within data analytics, and how it can help improve almost every aspect of a business.

Exam & Resources

  • Complete an exam at the end of each module to earn your final certificate. Download the syllabus, a glossary, video transcripts and extended definitions.

Taught by

Alasdair Munn

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