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CreativeLive

The Business of Professional Headshots

via CreativeLive

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Overview

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Professional headshots are in demand! Learn how to break into this lucrative genre of photography in The Business of Professional Headshots with Gary Hughes.

Professional headshots are an easy addition to nearly every photographer’s list of services and in this class, you’ll get up-to-speed on everything you need to know to launch a headshot business. 
You’ll learn:

  • 6 Primary styles of corporate headshots
  • The gear that gets the job done
  • Basic posing theory
  • How to get clients and manage inquiries
  • Retouching, organizing, and delivery tips and techniques

You’ll also get to watch Gary in action as he demonstrates shooting and retouching a variety of headshot styles.

If you want to bring home more money and book more business during your slow times, don’t miss this comprehensive guide to running a lucrative headshot business from Gary Hughes.

Syllabus

  • Class Overview
  • Getting Headshot Clients
  • Headshot Pricing Models for Individuals
  • Headshot Pricing Models for Groups and Companies
  • Payment and Delivery for Groups
  • Six Styles of Business Headshots
  • Headshot Lighting Gear
  • Posing Basics for Headshots
  • Basic Standing Pose for Headshots
  • Basic Seated Pose for Headshots
  • Head Position for Headshots
  • Expression Sells the Image
  • One-Light High Key Headshot with Male Model
  • One-Light High Key Headshot with Female Model
  • Two-Light High Key Headshot with Male Model
  • Two-Light High Key Headshot with Female Model
  • Two-Light Standing Pose Headshot with Male Model
  • Two-Light Standing Pose Headshot with Female Model
  • One Light Low Key Headshot with Male Model
  • Two Light Low Key Headshot with Female Model
  • General Q&A
  • Constant Light: Low Key Classic Headshot with Male Model
  • Constant Light: Low Key Classic Headshot with Female Model
  • Constant Light: Standing Pose Headshot with Male Model
  • Constant Light: Standing Pose Headshot with Female Model
  • Setting up the Background for Extraction Shoot
  • Shooting for Extraction Headshot with Male Model
  • Shooting for Extraction Headshot with Female Model
  • Shooting Low Key Modern Headshots for Extraction
  • Basic Headshot Facial Retouching Techniques
  • Basic Headshot Eye Retouching Techniques
  • Basic Headshot Retouching Techniques: Dodge and Burn
  • Basic Headshot Retouching Q&A
  • Extracting a Single Subject
  • Creating a Headshot Composite
  • F-Type Headshot Lighting: Equipment and Principle
  • F-Type Headshot Lighting: Execution
  • Shooting Headshots in Volume

Taught by

Gary Hughes

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