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CreativeLive

Contest Rules: Run Great Social Promotions

via CreativeLive

Overview

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Get your products seen by thousands of new, potential customers by running giveaways and contests on social media!
Promotional events are a great way to grow an audience, but if you want them to build your business it is essential you do them right. 
Mei Pak will show you how to:
  • Match your content to your goals
  • Pick the ideal giveaway prize
  • Collaborate with other businesses to increase entries
  • Select the apps and tools that work best
  • Efficiently manage giveaways

Mei will help you avoid producing events that fall flat and she’ll offer advice on dealing with “freebie” mentality people who will never become a paying customer and help you fast track your business growth by turning contest participants into long-term customers.

Syllabus

  • Contest & Giveaway Overview
  • Debunking Giveaway and Contest Myths
  • Set Goals For Your Giveaway
  • Choosing a Giveaway Prize
  • Tools and Apps For a Viral Giveaway
  • The Giveaway Funnel
  • Top Giveaway Mistakes
  • Design Your Giveaway Image & Copy
  • Facebook Giveaways & Live Giveaway Example
  • Instagram Contests
  • Pinterest and Twitter Contests
  • Collaborating With Other Businesses

Taught by

Mei Pak

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