How to Optimize for Mobile: The CRAFT of Mobile SEO

Overview

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Learn how to optimize your website for mobile devices, enhancing user experience, driving organic traffic, and boosting visibility. Stay ahead in the dynamic digital landscape by mastering the best strategies and techniques for mobile SEO.

Syllabus

Intro to the course

Mobile devices have changed the way users access the web and how businesses connect with their markets. Throughout this course, you’ll learn the key tools and tactics for keeping your website optimized for mobile users.

Lesson 1. What is Mobile First Indexing?

In this lesson, you’ll explore mobile-first indexing and discover how to verify your site's presence in Google Search Console's Mobile First Index.

Lesson 2. What is Mobile SEO?

In this lesson, you’ll learn about what mobile SEO entails and why it demands prioritization. Discover its effects on user experience and organic traffic so you can elevate your online presence.

Lesson 3. Assessing the Value of Your Mobile Audience

In this lesson, you'll learn a crucial step before diving into mobile SEO optimizations: assessing the value of your mobile audience. Discover two key indicators to gauge this opportunity.

Lesson 4. Implementing Mobile First Optimizations

Unveil the secrets of readying your website for mobile users with this lesson on mobile optimization. Crystal shares her CRAFT framework for implementing a seamless mobile experience.