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University of Michigan

Leveraging Generative AI for Social Impact Organizations

University of Michigan via Coursera

Overview

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Leveraging Generative AI for Social Impact Organizations focuses on the issue of resource scarcity commonly faced by social impact organizations and how generative AI tools can help free up limited staff capacity from routine administrative tasks. Social impact organizations often find themselves overwhelmed by repeatedly responding to common inquiries, data management and documentation needs, and other basic functions that limit their ability to fully devote time to core programming and service delivery. In this course, you’ll learn concrete examples of how AI could improve efficiency in areas like automatically answering frequently asked questions, converting information requests into readable reports, or drafting, designing, and distributing communications materials. Gain insight into key opportunities to leverage AI to expand your organization’s bandwidth for mission-critical activities. The course also explores the limitations and ethical considerations of relying on generative AI versus human judgment and nuanced interactions in social programming.

Syllabus

  • Getting Started
    • Module 1 covers the foundational knowledge necessary for integrating Generative AI tools into social impact organizations, focusing on understanding AI's importance, effective prompting, and identifying AI's potential applications.
  • Content Generation & Creation
    • Module 2 explores the diverse applications of Generative AI in content generation, illustrating how these tools can be adapted to various contexts within social impact organizations. It enhances learners’ understanding of effective AI usage through lecture videos, guided activities and a detailed prompting guide.
  • AI Workflows & Content Management
    • Module 3 addresses the challenges and strategies associated with integrating AI into existing organizational workflows, offering insights through lectures and guided activities.
  • Upskilling & Improvement
    • Module 4 focuses on using Generative AI for ongoing learning and service improvement. It builds learners’ ability to effectively utilize Generative AI through a combination of lecture videos, readings, and guided activities.
  • Considerations for Ethical Use
    • Module 5 examines the ethical considerations and responsible use of Generative AI within social impact organizations, featuring discussions through videos, a podcast, and readings that guide the refinement of the organizational plan with a focus on responsible AI use.

Taught by

Barbara Hiltz and Brian E. Perron

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