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Coursera

GenAI for Customer Service Representatives

Coursera Instructor Network via Coursera

Overview

Welcome to "GenAI for Customer Service Representatives," an introductory course designed to empower customer service professionals with the knowledge and tools of Generative AI (GenAI). This course will illuminate how GenAI can revolutionize customer service by enhancing response times, personalizing interactions, and analyzing large volumes of feedback efficiently. You’ll explore the fundamentals of GenAI, practical applications in real-world scenarios, and important ethical considerations to use these technologies responsibly. This course is tailored for customer service representatives eager to leverage GenAI technologies to enhance their daily operations. It is also suitable for customer service managers aiming to integrate GenAI into their strategic initiatives, and IT professionals or technical support staff interested in the technological aspects of GenAI for seamless implementation and innovation. Participants should have a basic understanding of customer service processes and tools. While a deep technical background is not required, a curiosity and willingness to explore new technologies will be beneficial. This course is designed for those open to integrating GenAI tools into their customer service workflows. This course will help you understand Generative AI (GenAI) and its role in customer service, including its capabilities, limitations, and the latest advancements. You'll learn to apply GenAI to improve workflows, evaluate real-world applications, and experiment with tools. Additionally, you'll explore the risks, ethical considerations, and strategies for responsible integration, reflecting on how GenAI can enhance service quality and productivity.

Syllabus

  • GenAI for Customer Service Representatives
    • This course will illuminate how GenAI can revolutionize customer service by enhancing response times, personalizing interactions, and analyzing large volumes of feedback efficiently. The course aims to build a strong foundational understanding of GenAI, enabling customer service representatives to explore innovative ways to apply these technologies in their daily tasks.

Taught by

Soheil Haddadi and Reza Moradinezhad

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