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Tailoring your audience
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Classroom Contents
Intro to Social Media for Scientists
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- 1 Introduction
- 2 Why use social media
- 3 Know your audience
- 4 Choosing the right audience
- 5 What are your goals
- 6 Tailoring your audience
- 7 Social media is different
- 8 Framing your message
- 9 General Science Communication
- 10 What platforms to use
- 11 Time investment
- 12 Medium
- 13 Mission
- 14 Success
- 15 Engagement
- 16 Trolls
- 17 Resources
- 18 Webcam
- 19 Questions
- 20 Arguments
- 21 Images
- 22 QA
- 23 YouTube
- 24 Twitter Facebook
- 25 Institutional accounts
- 26 Questions and answers
- 27 How to formalize social media
- 28 Closing remarks
