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Case Study - The Evolution of Story at Microsoft

Case Study - The Evolution of Story at Microsoft

Stanford Online via YouTube Direct link

Steve Clayton

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Steve Clayton

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Case Study - The Evolution of Story at Microsoft

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  1. 1 Introduction
  2. 2 Steve Clayton
  3. 3 Steves mandate
  4. 4 The attic
  5. 5 bran vs story
  6. 6 truth vs authenticity
  7. 7 building the team
  8. 8 evolution of the story
  9. 9 ROI of story
  10. 10 Questions
  11. 11 What is a good story
  12. 12 Story banking
  13. 13 Global stories
  14. 14 How to get started
  15. 15 New role

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