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PROBABILISTIC MODELING
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- 1 Intro
- 2 DOOH EXAMPLE
- 3 THE IMPACT OF DOOH
- 4 WHAT IS DYNAMIC DOOH
- 5 DOOH HAS ITS CHALLENGES
- 6 HOW FLEX SMARTENGINE WORKS
- 7 THE CHALLENGE
- 8 WITH FLEX SMARTENGINE
- 9 THE CONTENT
- 10 ONLINE VS DOOH
- 11 CONTENT CATEGORIZATION
- 12 DATA SOURCES
- 13 GEOGRAPHIC REPRESENTATION OF AUDIENCE
- 14 PROBABILISTIC MODELING
- 15 POWERBI MODEL INSIGHTS DASHBOARD- DEMO
- 16 LIBRARY OF ADS REFERENCE TABLE FOR ADS COLLECTED OVER TIME
- 17 SMARTENGINE BACKEND AUTOMATION CHALLENGE RESOLUTION
- 18 HOW TO MEASURE RECOMMENDED CONTENT PERFORMANCE
- 19 SUMMARY
- 20 KEY TAKEAWAYS
