Industry, Market and Business Analysis - Key Concepts and Strategies

Industry, Market and Business Analysis - Key Concepts and Strategies

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Intro

1 of 14

1 of 14

Intro

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Industry, Market and Business Analysis - Key Concepts and Strategies

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  1. 1 Intro
  2. 2 Markets and Industries
  3. 3 Mobility Markets and Buyer Clusters
  4. 4 The Seven Domains of Attractive Opportunities
  5. 5 Key Market Influencers
  6. 6 Industry Forces and Market Evolution-1
  7. 7 Market Opportunity Analysis
  8. 8 Understanding the Market
  9. 9 Expanding the Market Reach
  10. 10 Structural Typology of Markets
  11. 11 The Pyramid of Markets
  12. 12 The Specificity of Markets-2
  13. 13 Three Marketing Approaches-Seek Synergy
  14. 14 Evolutionary Processes

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