Identifying Underlying Patterns in Apps Data - Playtime 2019

Identifying Underlying Patterns in Apps Data - Playtime 2019

Android Developers via YouTube Direct link

MAU engagement rate by days active

4 of 9

4 of 9

MAU engagement rate by days active

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Identifying Underlying Patterns in Apps Data - Playtime 2019

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  1. 1 Intro
  2. 2 Let's go through the percentile bands for these categories
  3. 3 Understanding the use-cases by category title usage
  4. 4 MAU engagement rate by days active
  5. 5 Different category groupings drive different shapes
  6. 6 Consider what can impact engagement for your category
  7. 7 Consider how subscribing impacts engagement
  8. 8 Retention rates where do you stand?
  9. 9 How do you fit into the Android ecosystem?

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