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Defining the company
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Classroom Contents
How a Sports Giant is Now Tackling Your Health
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- 1 Intro
- 2 How far ahead were you
- 3 Under Armour as an underdog
- 4 Culture eats strategy
- 5 Defining the company
- 6 Chapter of Connected Fitness
- 7 What Makes Fuel Different
- 8 Aligning with Athletes
- 9 Michael Phelps
- 10 Kevin Plank
- 11 Under Armour
- 12 Advice for Entrepreneurs
- 13 Most proud of
- 14 Question Time
