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Intro
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Classroom Contents
Getting Personal with Analytics - Unite Now 2020
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- 1 Intro
- 2 About Delta DNA
- 3 Trends
- 4 Delta DNA Index
- 5 Key Findings
- 6 Contribution of Ads
- 7 Sustainability
- 8 Fundamentals
- 9 Competitive tournaments
- 10 Time collection mechanics
- 11 Offers
- 12 Campaigns
- 13 Examples
- 14 Real world examples
- 15 Player segmentation
- 16 Global control group
- 17 Target group vs control group
- 18 Success against control group
- 19 First conversion
- 20 Best practices
- 21 The future
- 22 Machine learning
- 23 Personalized content
- 24 Benefits
- 25 The Journey
- 26 Outro
