Funnel Analysis with Apache Spark and Druid for Advertising Campaign Effectiveness

Funnel Analysis with Apache Spark and Druid for Advertising Campaign Effectiveness

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Funnel analysis pipeline - Mart Generator

17 of 24

17 of 24

Funnel analysis pipeline - Mart Generator

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Funnel Analysis with Apache Spark and Druid for Advertising Campaign Effectiveness

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  1. 1 Introduction
  2. 2 The challenges
  3. 3 Campaign phases - user's point-of-view
  4. 4 Campaign phases - campaign owner's point-of-view
  5. 5 Views vs Unique Users
  6. 6 Introducing: Apache Druid
  7. 7 Roll-up - Simple Count (Views)
  8. 8 Druid architecture
  9. 9 Common use-cases for Druid
  10. 10 Druid in a nutshell
  11. 11 What is Theta Sketch?
  12. 12 Theta Sketch error
  13. 13 The Theta Sketch module in Druid
  14. 14 Roll-up - Count Distinct (Unique Users)
  15. 15 Funnel analysis pipeline - high-level architecture
  16. 16 Funnel analysis pipeline - Data Lake
  17. 17 Funnel analysis pipeline - Mart Generator
  18. 18 Funnel analysis pipeline - ingesting data into Druid
  19. 19 Funnel analysis pipeline - Druid datasources
  20. 20 Funnel analysis - simple use-case revisited
  21. 21 Funnel analysis pipeline - Enricher
  22. 22 Funnel analysis pipeline - querying Druid (SQL)
  23. 23 Funnel analysis - complex use-case
  24. 24 A few tips

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